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Ledbury Town Council

Archived: Project Manager for The John Masefield Memorial Community Project (2023-2026)

Location: Herefordshire/Home working

Contract Type: Freelance

Job Status: Contract

About The Project: In August 2022, Ledbury Town Council agreed to engage with the local community to facilitate a lasting memorial in Ledbury to the Town’s historic citizen John Masefield: The nation’s Poet Laureate from 1930 to 1967, and the only Poet Laureate to have been born in the county of Herefordshire. This community-based arts and heritage project will have three distinct phases: Phase 1 (from early 2023 to Summer 2023) aims to engage with 1500 participants, of all ages, to raise awareness of John Masefield, his life and works, and to explore the influence of place in his poetry. This Phase will also encourage participants to consider what form and where a lasting memorial to John Masefield will be. Subsequent phases will be determined by the feedback received from Phase 1 and will develop the concept, as well as raise the funds required. The aspiration is that the Town will benefit from a new and lasting memorial to John Masefield by the summer of 2026.

Purpose of The Role: It is anticipated that Ledbury Town Council will engage a dynamic and freelance Project Manager to support Ledbury Town Council in the planning and delivery of this project, with a focus on quality and inclusivity. Working with the local community and key stakeholders, the Project Manager will feed into the strategic development of the John Masefield Memorial, and will be responsible for leading on the planning, delivery, and evaluation of this community-based arts project.

They will be responsible for:

  • Helping the community feel empowered and able to shape the project
  • Ensuring the intentions of the community are clearly conveyed to Ledbury Town Council
  • Establishing an authentic relationship with the community and stakeholders
  • Enabling the values, principles, and beliefs at the heart of the project to be widely discussed and agreed
  • Encouraging everyone involved to have a clearly defined role and responsibility

Delivering The Project: In order to successfully deliver the project, the Project Manager will be responsible for:

  • Recruiting a diverse range of participants and ensuring the project is accessible
  • Organising a series of workshops and engagement opportunities to raise awareness of John Masefield and collate feedback on the final memorial
  • Working closely with Ledbury Town Councillors and staff, in particular the Town Clerk, to facilitate ideas that emerge through the 3 phases
  • Meeting and building relationships with interested stakeholders
  • Building on established relationships with local partnership organisations, including education settings
  • Following up on all new connections, participants and partnerships who express a willingness to be more engaged with the project as it develops
  • Connecting with artists to fully inform the structure and delivery of the final memorial
  • Ensuring all activities are delivered in line with Ledbury Town Council Health and Safety, and Safeguarding Policies

Administration and Evaluation: The Project Manager, in consultation with the Town Clerk will be responsible for:

  • Collecting and collating qualitative and quantitative data to inform the project development
  • Compiling and submitting both verbal and written reports to deadline for Ledbury Town Council, key stakeholders, and funders
  • Working with the Town Clerk to manage project budgets, including keeping up to date budget forecasts, tracking expenditure for all strands of work and ensuring delivery within budget
  • Ensuring contracting and invoicing is managed on a timely basis to ensure accurate payment of any artists and practitioners involved in the programme
  • Maintaining up to date with project plans and project contact lists for all aspects of the John Masefield Memorial Project
  • Ensuring all enquiries about the John Masefield Project are responded to
  • Ensuring all programme activities are risk assessed appropriately

Fundraising: The Project Manager will work with the Clerk and the Council to secure external funds for the 3 phases of the project, in particular the final phase, that is the lasting memorial to John Masefield.

Tasks will include:

  • Researching and writing targeted and compelling applications to Trusts and Foundations, and other applications as agreed with the Clerk and Council
  • Communicating with funders and donors to sustain long term relationships
  • Undertaking targeted research to identify future prospects and income generating opportunities, specifically focusing on grants from Trusts and Foundations, local sponsorship opportunities and low-level individual giving
  • Supporting the Clerk and the Chair of the John Masefield Working Party to develop and deliver an individual giving plan to increase donations
  • Producing fundraising reports, presentations, minutes, and documentation of meetings as required
  • Representing the John Masefield Memorial Project at public events and attend relevant cultivation and networking events

Communication and Marketing: The Project Manager, in consultation with the Clerk will be responsible for:

  • Working closely with the John Masefield Working Party, in particular its Chair, and the Town Clerk to promote, advocate and celebrate the project
  • Developing, managing, and delivering the agreed Marketing and Communications Plan, and generating print, social media content and press releases about the John Masefield Memorial Project
  • Working with Ledbury Town Council and its staff to promote the project to local community organisations, in particular the local schools, to engage participants
  • Ensuring that all interested parties are regularly informed about the project
  • Attending appropriate Ledbury Town Council meetings, working parties and committees to ensure the smooth running of the programme

General: The Project Manager will:

  • Work with Ledbury Town Council to ensure best service to all stakeholders
  • Publicly represent Ledbury Town Council in a prepared and professional manner
  • Maintain confidentiality at all times
  • Create a friendly and welcoming atmosphere for all those engaged in the project
  • Be prepared to work flexible hours to support the programme
  • Perform any other duties that may be reasonably requested
  • Be fully conversant with Ledbury Town Council’s policies and procedures, and to work within their principles at all times

Personal Specification:

Key to this role is excellent organisational and interpersonal skills. Applicants should be able to demonstrate a high standard of written and verbal communication skills and should be passionate about the importance of cultural heritage, and its contemporary application to build and strengthen local communities.
This role may suit a creative person with experience of running and managing their own projects, or ideally, with experience of doing so on behalf of a statutory body or arts organisation. This is an excellent opportunity for someone working within cultural heritage or community arts to specialise in project management and develop key skills alongside existing work.

Ledbury Town Council would welcome applications from people with a passion for the impact the arts and heritage can make in shaping and strengthening local communities. The ideal candidate will share Ledbury Town Council’s vison for unity in the community, and associate with its mission of working together with integrity to serve, represent and inspire the community in a positive manner, whilst being proactive, supportive, and inclusive to all.

Essential Criteria

  • Strong work ethic with interest and knowledge of cultural heritage, and community led arts projects
  • Understanding and experience of working with local communities and artists to shape and define arts-based or heritage projects
  • Experience of working with varying stakeholders to progress projects from concept to delivery
  • Experience of managing budgets
  • Experience of fundraising and ability to attain funding for projects
  • Excellent communication skills, both verbal and written
  • Computer literacy (Outlook. Word, Teams, and Excel etc) and confident phone manner
  • Good presentation skills
  • A committed team player and proactive self-starter
  • Organised, efficient and able to self-administrate
  • An understanding and knowledge of safe-guarding procedure and practices
  • Understanding of Local Government frameworks

Desirable Criteria

  • Experience of working with volunteers


This role is offered on a contract only basis to a freelancer. It is envisaged that the fee for the delivery of Phase 1 will be £5,000 and is anticipated to be completed within 6–9 months, depending upon start date (approx. 20 days’ work).

To Apply:

Please apply by submitting your CV, and a covering letter (of no more than 2 sides) explaining why you are interested in the role and your suitability to

Please also inform us of your availability to start and provide two references.

Deadline For Applications: Friday 27 January 12pm.

Applications will be reviewed the week commencing 30 January, with interviews planned for the week of 6 February.
Ledbury Town Council aim to appoint a Project Manager by the end of February 2023.

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